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Cintas Unveils New Corporate Tagline: "The Service Professionals"
CINCINNATI, OH, August
26, 2004 -- Following
the announcement of its
35 th consecutive year
of growth in sales and
earnings - an honor surpassed
by only one other public
company, Wal-Mart - Cintas
Corporation (Nasdaq:
CTAS) unveiled its new
corporate tagline, “Cintas,
The Service Professionals” to
better communicate its
overall value proposition.
By leveraging Cintas’ business
model and core competencies,
the company’s
non-uniform customer
base has grown to more
than 50% of its total
customer base. These
companies purchase
restroom supply services,
entrance mats and dust
control services, first
aid and safety products,
fire protection services,
document management
and paper shredding,
promotional products,
cleanroom apparel and
supplies, and much
more from Cintas.
“Today, we are
much more than The
Uniform People,” stated
Scott Farmer, Cintas
President and CEO.
The company’s
vision is to provide
a product or service
to every business in
North America. “Cintas’ new
tagline more accurately
reflects our company’s
growth potential through
a highly diversified
service offering,” Farmer
stated. “Cintas,
The Service Professionals
proudly communicates
our culture, professionalism,
and commitment to realizing
our vision.”
Cintas’ business
divisions will continue
to use the same taglines
they have always used
in their local markets,
so the company’s
5,000 employee-partners
who deliver uniforms
everyday will continue
to identify themselves
as “Cintas, The
Uniform People.” However
the corporate tagline
is now officially “Cintas,
The Service Professionals.” The
new tagline will be
featured on all future
corporate communications,
including annual reports
and financial information,
as well as on marketing
collateral that describes
all of the company’s
corporate capabilities.
About Cintas
Headquartered in Cincinnati , Cintas Corporation
provides highly specialized services to businesses
of all types throughout North America . Cintas designs,
manufactures and implements corporate identity uniform
programs, and provides entrance mats, restroom supplies,
promotional products and first aid and safety products
for over 500,000 businesses. Cintas is a publicly
held company traded over the Nasdaq National Market
under the symbol CTAS, and is a Nasdaq-100 company
and component of the Standard & Poor's 500 Index.
The Company has achieved 35 consecutive years of
growth in sales and earnings, to date.
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